STANTON SMOOKER
Motion graphic and digital designer
Specialising in evolving brand identities into dynamic experiences through the integration of graphic design and kinetic animation
STANTON SMOOKER
Motion graphic and digital designer
Specialising in evolving brand identities into dynamic experiences through the integration of graphic design and kinetic animation
STANTON SMOOKER
Motion graphic and digital designer
Specialising in evolving brand identities into dynamic experiences through the integration of graphic design and kinetic animation
STANTON SMOOKER
Motion graphic and digital designer
Specialising in evolving brand identities into dynamic experiences through the integration of graphic design and kinetic animation
Projects
Baci Baci
Motion Identity
An animation motif developed for the launch of Baci Baci, a New York City architectural design studio.
The work draws inspiration from the energetic principles of Italian Futurism and the conceptual abstraction of Allan Wexler.
This visual sequence serves as a digital embodiment of the studio philosophy by exploring the fluid interconnectivity between objects and spatial environments.
Intermood
Artwork Development
This project involved the design of a comprehensive suite of LP packaging and merchandise by adapting core visual concepts provided by the band.
The creative direction translates these musical themes into a cohesive physical aesthetic suitable for both vinyl and apparel.
To ensure practical production alignment, specific colourways were developed based on available t-shirt stock to maintain consistency across the entire range.
The Alfred Hospital
A/V Art Installation
A series of audio-reactive works developed for a new staff and VMO sanctuary at the Alfred Hospital designed to facilitate relaxation and mental reset.
The collection centres on the concept of hypnagogia, representing the transitional state of consciousness between wakefulness and sleep through immersive visualisations.
By interpreting the unique brainwave patterns associated with these relaxed states, the installation provides a meditative environment for healthcare professionals within the hospital grounds.
Organised Noise
Art Direction
An animated poster designed for a club night that utilises lo-fi feedback techniques to create a gritty and tactile aesthetic.
The abstract visuals serve as a kinetic representation of the diverse musical genres a DJ traverses throughout a single set.
By mirroring complex mixing transitions through fluid graphic shifts, the animation captures the energy and technicality of the live performance.
Reelize.Studio
A/V Installation Programmer
During an internship with a Melbourne-based audio-visual installation studio, I assisted in the development of a large-scale work for Vivid Sydney.
My primary responsibility involved transcribing complex audio stems into MIDI tracks to generate precise data for the project.
This technical workflow allowed for the seamless synchronisation of live audio with the intricate visual elements of the installation.
Hired Goons
Identity + Art Direction
A kinetic animated poster developed for a Hired Goons DJ night captures the continuous energy of an all night long performance through a fluid, iridescent landscape of rippling digital water.
To ground the experimental visuals, a stark black information band provides clear event details while anchoring the composition of abstracted, melting colours.
These digital renders were specifically engineered for high quality print to ensure that the complex gradients and fluid textures translated effectively from screen to physical media.
The Wine Corner Store
Art Direction
A bespoke visual identity and promotional poster developed for an exclusive wine pairing dinner at The Wine Corner Store + Bar, featuring the produce of Ricca Terra.
The centrepiece is a conceptual wine glass illustration, rendered through an intricate mosaic of interlocking organic shapes that serve as a vibrant representation of the winemaker’s diverse flavour profiles.
This multi-layered aesthetic translates the complexity of Ashley Ratcliff’s curated selections into a tangible and engaging graphic experience.
Show Reel
Motion Graphic Design
A selection of recent projects that explore different ways of approaching movement. This reel includes a mix of speculative ideas and personal motion studies alongside pieces where I have worked to bring static images to life.
Projects
Show Reel
Motion Graphic Design
A selection of recent projects that explore different ways of approaching movement. This reel includes a mix of speculative ideas and personal motion studies alongside pieces where I have worked to bring static images to life.
A bespoke visual identity and promotional poster developed for an exclusive wine pairing dinner at The Wine Corner Store + Bar, featuring the produce of Ricca Terra.
Baci Baci
Motion Identity
An animation motif developed for the launch of Baci Baci, a New York City architectural design studio.
The work draws inspiration from the energetic principles of Italian Futurism and the conceptual abstraction of Allan Wexler.
This visual sequence serves as a digital embodiment of the studio philosophy by exploring the fluid interconnectivity between objects and spatial environments.
The Alfred Hospital
A/V Art Installation
A series of audio-reactive works developed for a new staff and VMO sanctuary at the Alfred Hospital designed to facilitate relaxation and mental reset.
The collection centres on the concept of hypnagogia, representing the transitional state of consciousness between wakefulness and sleep through immersive visualisations.
By interpreting the unique brainwave patterns associated with these relaxed states, the installation provides a meditative environment for healthcare professionals within the hospital grounds.
During an internship with a Melbourne-based audio-visual installation studio, I assisted in the development of a large-scale work for Vivid Sydney.
My primary responsibility involved transcribing complex audio stems into MIDI tracks to generate precise data for the project.
This technical workflow allowed for the seamless synchronisation of live audio with the intricate visual elements of the installation.
Reelize.Studio / Vivid Sydney
A/V Installation Programmer
Organised Noise
Art Direction
An animated poster designed for a club night that utilises lo-fi feedback techniques to create a gritty and tactile aesthetic.
The abstract visuals serve as a kinetic representation of the diverse musical genres a DJ traverses throughout a single set.
By mirroring complex mixing transitions through fluid graphic shifts, the animation captures the energy and technicality of the live performance.
A kinetic animated poster developed for a Hired Goons DJ night captures the continuous energy of an all night long performance through a fluid, iridescent landscape of rippling digital water.
To ground the experimental visuals, a stark black information band provides clear event details while anchoring the composition of abstracted, melting colours.
These digital renders were specifically engineered for high quality print to ensure that the complex gradients and fluid textures translated effectively from screen to physical media.
Hired Goons
Identity + Art Direction
Intermood
Artwork Development
An animation motif developed for the launch of Baci Baci, a New York City architectural design studio.
The work draws inspiration from the energetic principles of Italian Futurism and the conceptual abstraction of Allan Wexler.
This visual sequence serves as a digital embodiment of the studio philosophy by exploring the fluid interconnectivity between objects and spatial environments.
The Wine Corner Store
Art Direction
A bespoke visual identity and promotional poster developed for an exclusive wine pairing dinner at The Wine Corner Store + Bar, featuring the produce of Ricca Terra.
The centrepiece is a conceptual wine glass illustration, rendered through an intricate mosaic of interlocking organic shapes that serve as a vibrant representation of the winemaker’s diverse flavour profiles.
This multi-layered aesthetic translates the complexity of Ashley Ratcliff’s curated selections into a tangible and engaging graphic experience.
Approach
Approach
Stanton Smooker maintains a dedicated commitment to the dual processes of research and technical craft, constantly testing the boundaries between the digital and physical realms.
By operating at the intersection of visual communication and generative media, the practice develops rhythmic, data-driven narratives.
Even when working with static imagery, the principles of kinetic energy and temporal flow serve as a primary inspiration. This approach ensures brand integrity is maintained through purposeful storytelling.
Stanton Smooker maintains a dedicated commitment to the dual processes of research and technical craft, constantly testing the boundaries between the digital and physical realms.
By operating at the intersection of visual communication and generative media, the practice develops rhythmic, data-driven narratives.
Even when working with static imagery, the principles of kinetic energy and temporal flow serve as a primary inspiration. This approach ensures brand integrity is maintained through purposeful storytelling.
Specialisations
Specialisations
Kinetic Typography
Motion Graphics
Visualisation
Interactive Content
Sound Design
Skills
Skills
Creative + Art Direction
Brand Identity + Dynamic Branding
Installation / Experiential Design
Responsive Web Design